5 SEO Trends Digital Marketers Should Not Ignore in 2017

Anyone who has worked in the SEO field for a while would surely know that there is no fixed rule in the game. To consistently outperform your rival, it is necessary to master the trends as they come or be…

How Will Trump’s NAFTA Proposal Impact eCommerce?

With the renegotiations of the North American Free Trade Agreement (NAFTA) almost at hand, various groups within the three members of the trading block– Canada, Mexico, and the United States– are already busy lobbying their diverging positions on anticipated issues…

5 Social Media Mistakes Every Marketer Should Avoid Making

Over the past decade, social media usage has increased exponentially, making it a segment that marketers can no longer ignore. In fact, the number of people actively using some form of social media grew by 121 million since April of…

Microsoft’s New Outlook Sports Smarter Features and Customization Options

On Tuesday, Microsoft launched its new Outlook.com beta, which sports a new design and comes packed with new features users might find useful. For instance, the search interface has been relocated, email attachments can be previewed and the new inbox…

Good News for Facebook Advertisers, Say Goodbye to Charges for Accidental Clicks

In a move that would surely be welcomed by advertisers, Facebook recently announced that it will no longer bill accidental clicks on ads placed by clients of its Audience Network. Of course, this also means that the incentive for publishers…

Can You Guess How Many People Around the World Use Social Media in 2017?

The world is indeed getting more connected whether you like it or not. Latest data show that almost half of the world’s population are actively logging into the social media platform of their choice.  Users are updating whatever it is…

Optimism of U.S. Small Business Owners Rises to its Highest Level in 10 Years

Since the start of the Trump administration, there has been a noted increase in optimism among small business owners regarding their future prospects. In fact, data from both Gallup and the US Chamber of Commerce confirm that U.S. small businesses…

Here’s How Apple Could Become the World’s First Trillion Dollar Company

The race to become the first trillion-dollar company is on as three of the tech industry’s behemoths, Apple, Amazon, and Google, continue to rake in profits recently boosting their market value. However, the latest reports seem to favor the Cupertino…

Facebook Combats Fake News With Related Articles and Updated Machine Learning Technology

Facebook is making steps to ensure that everyone gets their facts right before forming their own opinion on a topic trending on the popular social media platform. Recently, the company tweaked its Related Articles feature and introduced an updated machine…

Skype Partners With PayPal, Users Can Now Send Money Even While Chatting

With the new Skype Send Money feature in place, the “I’m on the phone” excuse for not paying someone quickly becomes obsolete. The popular online messaging app just entered into a partnership with PayPal making it possible for people to…