Salesforce Einstein Announced–Artificial Intelligence for Everyone

In a major initiative that has been in the works for two years, Salesforce is integrating artificial intelligence into all of its CRM cloud platforms. It enables any business to use clicks or code to build AI-powered apps that get…

New YouTube Community Tab Makes It a True Social Platform… and a Facebook Competitor

Youtube had previously added a “Community” tab for some popular channels, they are now broadening the feature to 12 YouTube channels and to possibly all channels in the coming months. Channels include the Green brothers, The Game Theorists, Karmin, The…

Facebook Launches Blueprint Certification, New Credentials for Digital Advertising Professionals.

As part of its Blueprint learning platform, Facebook is launching Blueprint Certification, a new credential for digital advertising professionals. Facebook says that “whether you are an agency or a digital marketer Facebook’s new Blueprint Certification can help you stand out…

New Facebook Ad Tools Help Businesses With Global Marketing

Facebook has added a feature within their Lookalike Audiences tool that helps businesses reach target customers in new countries who are similar to their existing ones. With the tool, a business can upload a list of leads or their current…

A Happy Workforce is a Productive Workforce

“Who here feels happy?” asked Sir Anthony Seldon, in a Google talk last year. Seldon is the author of the book, Beyond Happiness and Britain’s best-known headmaster. Sir Anthony famously introduced happiness, or well-being, lessons at his school, Wellington College.…

Google’s Innovative Approach to Making Cloud Computing Secure

Google recently conducted a roundtable of in-house experts discussing how Google uniquely provides a secure platform for businesses to store their data online. Google experts tell the story of how Google invented innovative technology allowing them to keep their customers…

Google Updates Transparency Report, Enables Search of Removal Requests

Google released today an updated Transparency Report on their copyright removal requests from Google search results. These requests come from copyright owners who claim that sites linked to in Google search results are violating copyright laws. Often these pages are…

Apple Watch Gets Pokémon Go

“Oh boy, here we go,” said John Hanke, CEO of Niantic Labs when speaking at Apple’s iPhone 7 event today. “Pokémon Go is coming to the Apple Watch.” Hinke stated that Pokémon Go has had more than 500 million downloads…

Inspiring Story on Starting a For-Profit Vlog

Ryan Lung started his YouTube video channel after graduating from Cornell University in 2011 and searching out daily video updates on YouTube as entertainment because he didn’t have a TV. That experience inspired him to launch his VlogAfterCollege YouTube channel.…

New Features for Google Adwords: Campaign Groups and Performance Targets

Google announced today new features in their Adwords product, campaign groups and performance targets, both intended to make it easier for you to track and forecast the performance of your marketing campaigns. Campaign Groups The new campaign groups feature allows…