While I don't play Zynga's games, I praise them for their simplistic take on competition. Players enjoy a single-player experience and let others know through charming Facebook posts that it's the opponent's turn or that they beat a high score. It's non-threatening and conducive to a wholesome family environment.
In a move that will single-handedly destroy that wholesome environment, Zynga has decided to introduce live multiplayer into one of its titles. The first title to receive the update is Bubble Safari, a match three puzzle game. Now up to four players can play the game together competing for high scores.
Zynga apparently isn't putting any safe guards on this one either as players can enter into quick matches with random strangers. While I doubt the people who play Bubble Safari are on the level of those you find in a Call of Duty match on Xbox Live, there are probably some bad apples in the Zynga grove that could ruin the game for everybody.
Thankfully, the only form of communication seems to be through regular text chat. That makes it easier for Zynga to block offensive comments that any particularly angry person can lobby at your mother or sexual orientation. Even then, it does nothing to stop the flow of immature jerks who make it their life goal to ruin your good time.
Zynga's new live multiplayer is fortunately only available in Bubble Safari for now. I would hate to see what kind of fights would break out in Zynga Poker, Mafia Wars, or Farmville. I'm sure they're testing it out on a relatively harmless game first to see if Zynga attracts the same kind of people that you wish you could just mute on Xbox Live.
With all that being said, I look forward to a future of hilarious griefing videos featuring Zynga's games. If you want to get a head start, you can start playing Bubble Safari with its new multiplayers features right now for free.