Request Media Kit

YouTube Launches Design Tweaks, Emphasizes Playlists

YouTube announced a few design tweaks, which it says are designed to make it easer to find what you want to watch, and to collect playlists. The guide now contains all the playlists you’ve creat...
YouTube Launches Design Tweaks, Emphasizes Playlists
Written by Chris Crum
  • YouTube announced a few design tweaks, which it says are designed to make it easer to find what you want to watch, and to collect playlists.

    The guide now contains all the playlists you’ve created as well as those you’ve liked from other channels. When you make a new one, there’s a new page for editing it. There’s also a new Playlists tab that lets you find playlists from channels you’re looking at.

    The new design has a more centered look, which is helps it fit “neatly” on any screen size, and keep a similar feel to the mobile apps. The company says, by the way, that people are spending roughly half of their YouTube time on the mobile apps.

    “You can quickly flip between what’s recommended and popular in ‘What to Watch’ like Postmodern Jukebox’s Timber, and the latest from your subscribed channels like iamOTHER in ‘My Subscriptions,’ with both options now front and center,” says YouTube’s Yining Zhao. “Click the guide icon to the right of the YouTube logo at any time to see your playlists, subscriptions and more. ”

    Early reaction to the changes is mixed, which is a lot better than certain other feature roll-outs of late.

    Images via YouTube

    Get the WebProNews newsletter
    delivered to your inbox

    Get the free daily newsletter read by decision makers

    Subscribe
    Advertise with Us

    Ready to get started?

    Get our media kit