Yahoo Updates Mobile Web Search

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Yahoo announced some updates to Yahoo Search on the mobile web with new Twitter integration, new image search, a results refresh, and AMP compatibility.

"Before 2015 comes to a close, we’d like to share some of the many improvements we’ve made in recent weeks to Yahoo Search on mobile web in the U.S.," says director of product Alok Agarwal. "Through constant iteration and experimentation, our aim is that collectively, these small but mighty changes will connect you more immediately with the answers you’re looking for, and help you discover interesting and related information."

With the Twitter integration, Yahoo will show users top tweets related to celebrity searches in the results pages. It looks pretty similar to Google's recent integration:

On the new image search, Agarwal says, "We’re bringing you a new way to discover pictures of your favorite celebrities. Find photos of the celebrity first, then explore additional photo sets based on trending content that other users have engaged with– be it photos of Angelina Jolie’s wedding dress, tattoos, red carpet look and more."

With the results revamp, the latest news stories are highlighted and the algorithm has been tweaked to surface the most recent and popular stories at the top of the news results stream.

Finally, with AMP compatibility, Yahoo joins Google's open source efforts to make mobile web pages load faster and satisfy users more quickly.

More on AMP here.

Images via Yahoo

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.