Yahoo! Publisher Network Coming Soon?

    July 26, 2005

There’s an interesting post over at SEO RoundTable that speculates that the Yahoo! Publisher Network could be Coming Soon …

… which will definitely bring something of a shake up to Google’s stranglehold on the contextual advertising market through Adsense. They write:

Nick at ThreadWatch then wrote a thread, Yahoo Publisher Network to Debut in August? In that thread, he uses some logic to determine that it is very possible that YPN will be here in August. The logic comes from the announcement by JenSense about the recent listed panel on the SES San Jose 2005 Contextual track Earning From Search & Contextual Ads. On that panel is an individual by the name of Will Johnson from Yahoo! Search Marketing.’

So the question is – who will be tempted to move over from Adsense to Yahoo’s publishing system? Will you be tempted to give it a go or will you stick with Adsense? What would convince you to switch?

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