Yahoo May Sign Up For OpenSocial

Multiple reasons why, hard to say when

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What counts most major social networks – and Yahoo – among its members?  Official confirmation is still lacking, but later this year, maybe Google OpenSocial.

By joining OpenSocial, Yahoo would don the same "aren’t-we-friendly" halo as the group’s other members.  That’s the least of the (possible) move’s ramifications, however.

Yahoo Signing Up For OpenSocial?
 Google’s OpenSocial

For one thing, developers might pay less attention to Facebook.  In reference to OpenSocial Stan Schroeder notes, "So far, Google, Friendster, hi5, imeem, LinkedIn, MySpace, Ning, Oracle, orkut, Plaxo, Salesforce.com, Six Apart, XING and many others are on board.  If Yahoo joins, that would mean practically everyone is on the OpenSocial team . . ."

Another issue is what Yahoo’s move would mean for the Microsoft acquisition.  Erick Schonfeld writes, "[J]oining with Google appears to also be an attempt to further complicate any such deal.  Microsoft, of course, is a big investor in Facebook and handles a large chunk of its advertising.  If it ends up buying Yahoo, OpenSocial may be a deal Microsoft finds it needs to unwind."

Hurray for corporate politics, huh?  They’re at least as complicated as a medieval siege.  Still, it could be some time before we find out if the rumor – never mind these potential motivations – is true.

Yahoo May Sign Up For OpenSocial
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  • http://www.wecando.biz Ian Hendry


    Sure, a lot of people on the team, but with them all standing round shaking hands rather than getting on with anything.  How many applications are there on Facebook? Is it tens of thousands yet?  And how many on Open Social?


    Somebody in that camp needs to get some apps out soon so that the rest of us can start getting as excited as those vendors’ marketing people.  And here’s hoping the apps are business focused, rather than it meaning people can now throw sheep at me every place I turn…


    Ian Hendry

  • http://uk.car2be.com/ Thomas Anderson

    My understanding is that OpenSocial is 3 things.
    1) A Gadget API that gadget developers can work to.
    2) A Container API that website owners can add so that gadgets can run in their web site as well as Orkut.
    3) A set of RESTful Data APIs that can be used to build mashups.

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