Yahoo IDs Get Rough Start At MyBlogLog

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About nine months have passed since Yahoo acquired MyBlogLog, and, starting a few days ago, MyBlogLog introduced support for Yahoo IDs.  The companies might have done better to hold off for even longer, though, as the process was pretty rough.

Of the last four posts on The MyBlogLog Blog, one’s titled, “One Less Password to Remember,” which sounds good.  Another is “Hot Member: Easton Ellsworth,” which sounds irrelevant.  The remaining two, titled, “Insecticide Needed: We’ve Found A Bug” and “Working out some kinks” are rather disheartening.

Of course, it was friendly of MyBlogLog to even admit to having issues – a lot of companies prefer the silent approach (which can tend towards stonewalling).  The problems were, however, problematic.  And as occurred during the switch to Yahoo IDs at Flickr, some users have rebelled at the thought of change.

“Mybloglog’s Been Yahoothanized,” states Leigh Himel on her blog.  “[I]t’s just a matter of time before something happens and I’ll have to decide keep mybloglog with a forced Yahoo ID or get rid of it and move on.  I’m leaning towards the later.”

It’s impossible to guess whether the Yahoo ID problem occurred on Yahoo’s end or on MyBlogLog’s.  But since it’s technically all Yahoo’s end these days, the company might want to be more careful about this sort of thing in the future.

Hat tip to ParisLemon’s MG Siegler.

Yahoo IDs Get Rough Start At MyBlogLog
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  • http://www.BusinessBlogWire.com Easton Ellsworth

    Hey Doug, thanks for the analysis. The other day they contacted me to ask if I wanted to be a “Hot Member” and I immediately said sure – well, first I asked what it was. :) Anyway, while I totally appreciate the kind words in that post, it does kind of stick out and not really fit with the flow of the rest of the blog as you actually peruse all the posts. I guess if MBL / Yahoo! is trying to generate more interest in the individuals that make up that community, it’s a nice idea to post about certain users from time to time … but I wonder if it might be better for them down the road to not do that necessarily on the blog … maybe instead they could put those “hot member” updates on a separate page. Hopefully they can put up some posts soon explaining more about the roughness of the transition to the Yahoo! ID login. It was rough for me, too – took some finagling to get it switch over.

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