Yahoo and Ford Motors Present Plugged In TV SeriesBy: Shawn Hess - May 22, 2012
As you already know, Yahoo has been scrambling to create new original series for its video destination. Last month we brought you information on a new reality television show that Yahoo teamed up with Ford Motor Company to bring to life. The show, produced by Magic Elves production company, features the new Ford Focus Electric car.
The weekly web series is ready to roll and Yahoo is now offering a preview on what’s to come on the show. Filmed in various larger cities in the United States, contestants will participate in challenges facilitated by some of Hollywood’s most recognizable names. Alicia Silverstone, David Arquette, Jenna Bush Hager, and Adrian Grenier are just a few of the personalities involved.
The contestants will work as a team to overcome various obstacles laid out for them by the celebs, but in the end they are all competing to win a new Ford Focus Electric. The series is a valuable advertising opportunity for Ford, and a wonderful way to attract viewers for Yahoo’s new original series. Take a look at the preview for Plugged In: