Write a Short Book and Prosper

    August 18, 2003

Imagine yourself a published non-fiction author! Imagine what a print or eBook book would do for your business?

You don’t have to write a 200-page book to be credible. In fact, print and eBook readers want short, easy-to-read information. They don’t want to read all the stories; they want a short version of how your book can solve their challenge or problem.

Fact: You can write your print and eBook at the same time.You simply create your Word file, and when you are ready to print, you send it to a book coach or other professional to put it into Portable Document Format (PDF). This file retains pictures and all formatting. It’s ready to sell to your customers. The PDF version cannot be edited, so it’s good to save a file in Word too.

Later, you can choose a traditional or Print Quantity Needed (PQN) such as www.Deharts.com to print your 10-500 copies. Because you can print only what you need, your cash flow builds and you have more money to do the most important thing–promote.

You can use the same Word and PDF format for your eBook. After it is in PDF you can send it out over email to anyone who purchases it.They are happy to print most eBooks, but the key word is SHORT.

How short?

Write an eBook of only 20-99 pages. Yes, it is as worthy as a long book. Your Online audience will love its brevity. They want solutions fast and easy. Why does an author need the dinosaur traditional methods to be professional? They take up to 2 years to get your book published, and unless you are famous, your book will be forgotten in three months unless you are a “Chicken Soup” marketeer.

Write your short print and eBook and have them earning you money within a few months when you promote it Online.

Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people’s lives, build their credibility and clients, and make a consistent life-long income. Author of 10 eBooks including “Write your eBook Fast,” “How to Market your Business on the Internet,” and “Create your Web Site With Marketing Pizzazz,” she offers free help through her 2 monthly ezines, The Book Coach Says…and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 145 free articles. Email her at Judy@bookcoaching.com.