Wal-Mart To Move To Blu-Ray Only

By: Mike Sachoff - February 15, 2008

Wal-Mart said today that it will only sell high definition DVDs in the Blu-ray format joining ranks with several other companies and movie studios.

The retailer is following in the footsteps of Best Buy, Netflix, Warner Bros. Studio, 20th Century Fox, Walt Disney Co and Lions Gate Entertainment.

On the Wal-Mart Checkout blog Susan Chronister writes," By June Wal-Mart will only be carrying Blu-ray movies and hardware machines, and of course standard def movies, DVD players, and up convert players.   Not sure of the short term pricing plans, but history tells us that as more people move to a new technology prices typically go down."

The move by Wal-Mart will likely put an end to the conundrum for both retailers and consumers about which format to back HD-DVD or Blu-ray. It also will cause Toshiba to rethink its position on the HD-DVD format and eventually phase it out as well.

Wal-Mart said it will continue to sell the remaining HD-DVD inventory that it has, but in less than 30 days it will begin to add Blu-ray in it stores. The move will affect all 4,000 Wal-Mart and Sam’s Club stores.

"We’ve listened to our customers, who are showing a clear preference toward Blu-ray products and movies with their purchases," said Gary Severson, senior vice president, Home Entertainment, Wal-Mart, U.S.

Mike Sachoff

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Mike SachoffMike is a staff writer for WebProNews.

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