Less than two weeks after Instagram unveiled their Vine competitor, 15-second Instagram Video, Vine has just hit back with a significant update for iOS that brings new channels, camera tools, and the ability to keep your posts private.
First up, Vine has redesigned the camera with a new grid, focus, and ghost tools. This should expand the types of videos users are able to create, helping them get a little more creative. It's not filters, however, so if that's what you're looking for you're still going to have to stick with Instagram.
In terms of discovery, Vine has updated the app to include 15 new channels on the Explore tab - stuff like comedy, music, and nature. The app now also displays "on the rise" users who "are starting to capture the attention and interest of the Vine community."
The last two parts of the update are functionality-based. The first, Revining, allows users to share other people's posts to your followers. It's like retweeting, but for Vine.
Last but certainly not least, Vine is now letting you make your Vines private.
"Most Vine posts are public, which means they can be viewed, discovered and shared by anyone on Vine. If you want more control over who can see your posts, you can now protect your posts, which means only the people you approve to follow you can see them. And of course, if you choose to share one of your protected posts to Twitter or Facebook, then it will also be viewable on the web," says Vine co-founder Colin Kroll.
According to Vine, Android users should expect an update later today that will give them the ability to protect their posts. All of those other goodies? Vine says that Android users will have to wait until next week. And they promise that there's more for everyone coming soon. We'll be waiting.