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Utah, Wyo., Lead Search For Teen Bride Site

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Want a surge in traffic or attention? Stage a hoax. What’s the line between hoax and fraud? That’s a question for lawyers, as is the legality of selling your underage daughter’s hand in marriage, the false pretense of which caused a 1709 percent surge in search traffic for MarryOurDaughter.com, according to Yahoo.

 Utah, Wyo., Lead Search For Teen Bride Site
Utah, Wyo., Lead Search For Teen Bride Site

Revealed to be a hoax orchestrated to bring attention to inconsistent state marriage laws (and attention is what they got alright!), supposed publicity director for the website John Ordover stirred up some hornets nests via radio talk shows. Snopes had them figured out as early as August, though.

Before it was more publicly unmasked as a hoax by the New York Times two weeks ago, the site had received 20 million page views – who knows how many now?

But Yahoo’s Buzz Index reveals most of the search traffic, as of Sunday, is coming from a very specific region of the country: Utah and Wyoming, especially, followed by Idaho and Montana.

"Whether that’s from outrage—or interest—we can’t say," writes Molly McCall, and we’re not going to venture a guess either.

But it is fascinating that the sparsely populated Western states showed much more interest – or outrage – than the Midwest, South, and Northeast.

Utah, Wyo., Lead Search For Teen Bride Site
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