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Anil Batra

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Author Information

Biography

http://webanalysis.blogspot.com Anil has over 10 years of experience in Consulting, Business Intelligence, Web Analytics, Online Advertising and Behavioral Targeting. Anil helps companies use Web channel data to improve online business results (lead generation, conversion, retention and self-help metrics). Anil has helped several fortune 500 customers effectively use web analytics and increase their ROI on the web. Anil has worked with customers such as Microsoft, SmartMoney.com, ESPN, T-Mobile, Hoovers, Realnetworks, Starbucks, and TheStreet.com Anil holds a B. Tech in Electronics and Communication Engineering from India and an MBA from University of Washington, Seattle.

History

Member for
3 years 5 weeks
Recent Articles
Aftermath Of The Motrid Ad Debacle
Wal-Mart Starting To Use Behavioral Targeting; via Yahoo
Behavioral Targeting Hits Road Block
Interview with Web Analyst WDave
Comparing Web Analytics Tools
Amazon & Toys"R" Us Involved in Behavioral Targeting?
WebTrends CMO Departs
Behavioral Targeting (BT) at eMetrics
Interview with Web Analyst Manoj Jasra
Interview with Web Analyst Stephane Hamel
More...
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