USA Today On Blogs

    May 25, 2005

USA Today brings us an exhausting, but funny, article from Kevin Maney on blogging’s over exposure.

The 825-word article mentions the word blog 80 times, nearly 10 percent of the article, to note the effusive evangelism of our favorite push-button publishing platform needs a reality check.


By mentioning the article, I’m taking the “echo chamber bait” he floats out there:

In fact, let’s create an Alice in Wonderland moment: I’m writing about reading about my columns in blogs, which bloggers will inevitably post.

So now, I’ll be able to read a blog about my writing about me reading about my writing in blogs.

I’m fulfilling his prophecy as the article is a funny, friendly and necessary reminder to be pragmatic about the whole B-phenomenon because, as most know, we’ve all seen this before. Not to mention, Maney gets cool points for tying it all back to Monty Python and the magical, mystery meat.

Read the USAToday article

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Kevin Dugan is the author of the popular Strategic Public Relations blog. Kevin is Director of Marketing Communications for FRCH Design Worldwide.

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