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Update – Super Proposal

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About a month ago, I did a post about a fellow who is working to raise money and media attention in order to secure a sponsor for a marriage proposal during the Super Bowl, “One Super Proposal“.

My freind, Joe Morin is helping this guy out with media relations as is Greg Jarboe on the PR side of things.

Joe told me last night he posted an announcement that “JP” will be doing a segment on “Good Morning America” tomorrow morning. JP’s identity will be disguised so as to not tip off the lucky lady he plans to propose to. For those of us working during that time, I hope Joe and JP will be posting a copy of the show to YouTube or Google Video.

This is a very curious exercise in viral and buzz marketing for sure. I’m going to do my best to find a way to meet “JP” if I can, because there are a lot of questions “buzzing” about this. Regardless, all the media attention they’ve achieved already is pretty amazing.

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Lee Odden is President and Founder of
TopRank Online Marketing, specializing in organic SEO, blog
marketing and online public relations. He’s been cited as a search
marketing expert by publications including U.S. News & World Report and
The Economist and has implemented successful search marketing programs
with top BtoB companies of all sizes. Odden shares his marketing
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Update – Super Proposal
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About Lee Odden
Lee Odden is CEO of TopRank Online Marketing, a digital marketing and public relations firm in Minnesota that specializes in search, social and online PR consulting and training for companies worldwide. Odden has been cited for his internet marketing expertise over the past 10 years by the Economist, Forbes and U.S. News and contributed a chapter to the book, "Online Marketing Heroes" published by Wiley. For the past 5 years he has also been the editor of TopRank's Online Marketing Blog, a Technorati 100 favorite blog and one of the top marketing blogs according to Advertising Age. WebProNews Writer
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