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UK Adults Avid Fans Of Social Networking

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[ Social Media]

UK adults spend more time on social networking sites like MySpace and Facebook than other Europeans, with 4 in 10 UK adults saying they regularly visit the sites, Ofcom a communications regulator reports.

The UK adults who visit social networking sites spend an average of 5.3 hours per month on them and return to them an average 23 times in the month. In the UK and the U.S., women use the Internet more often than men. In the U.S., 52 percent of Internet users are women and in the UK the Internet is used equally by men and women except in the 18-34 age group where women spend more time online than men (57% compared with43%).

Mobile is accounting for most of the communications sector growth and makes up 53 percent of total telecom revenues. As the number of mobiles has increased the number of landlines has declined. By the end of 2006 there were, for the first time in the UK, more households with a mobile connection than a landline.

In the UK 25 percent of users record their own video clips and listen to music via their mobile. Thirty-three percent of mobile UK users send picture messages on their mobile, 16 percent use it to connect to the Internet and 10 percent use their mobile for email.

Ed Richards Ed Richards, Ofcom Chief Executive said: "The report shows that convergence, bundling and the move to digital communications is a powerful global phenomenon. It’s important to understand international comparisons so Ofcom can develop better policies to serve the interests of consumers and citizens in the UK."



UK Adults Avid Fans Of Social Networking
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