Last week, Twitter announced its new @earlybird account, designed to provide followers with exclusive deals from the comapny's advertising partners and other businesses. Now, the account is in full swing, as it has tweeted its first deal.
The deal comes from The Walt Disney Studios, and allows followers in the U.S. to get a special deal on tickets to the movie "The Sorcerer's Apprentice."
Terms of the offers provided on the @earlybird account are set by Twitter's partners.
"We're just getting started-- we've got an amazing lineup of deals to share in the coming days and weeks with people following @earlybird," says Twitter PR guy Matt Graves. "Several times a week, @earlybird will help consumers discover Twitter-exclusive deals in entertainment, fashion, technology, beauty, travel and more."
The @earlybird Twitter account already has over 47,000 followers. That will no doubt grow significantly as word spreads and people start captializing on the deals provided.