Twitter May Rent Facebook’s Old New York Offices
People have compared Twitter in Facebook in many ways over the years, and now, it looks like one more similarity between the two companies might soon exist. Rumor has it Twitter will take over some offices Facebook used to occupy in New York.
New York Observer reporter Laura Kusisto wrote late yesterday, “The little blue bird has been perching in a spartan temporary New York City space since September, searching for the perfect spot for its first New York City headquarters. Now The Observer has learned that it plans to sublease Facebook’s former digs at 340 Madison Avenue, according to a source with knowledge of the deal.”
The location would represent an interesting choice on Twitter’s part. Setting aside the Facebook connection for a moment, the success of the television show Mad Men has ensured that people everywhere connect Madison Avenue with advertising.
The move might signal that Twitter intends to finally ramp up its monetization attempts and reach out to many different companies, then. Which would arguably fit with CEO Dick Costolo‘s business-oriented mindset.
The move would prove that Twitter can afford to pay for some premium New York City real estate, too.
Anyway, Facebook’s new New York offices are only a short distance away – they can be found at 335 Madison Avenue – so, for better or for worse, it’s not like Twitter would be the sole social media/tech company operating in the area at this point.
It should be interesting to see what happens. A hat tip goes to Peter Kafka.