Twitter Launches ‘Twitter Marketing Platform Program’

    February 20, 2014
    Chris Crum

Twitter announced the launch of the Twitter Marketing Platform Program, a new brand encompassing its network of partners – both through its Ads API and in measurement and targeting.

“The companies in our new Marketing Platform Program have helped their clients reach new levels of success by improving their clients’ direct response, branding, and live initiatives across multiple verticals,” says Tony Wang, VP of Global Revenue Partnerships and Development at Twitter.

This comes as the Twitter Ads API turns one year old:

Twitter plans to expand into more countries:

Image via Twitter


Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.