Twitter Launches Self-Serve Ads In 11 New Countries

Chris CrumAdvertising

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Last week, Twitter announced the expansion of Twitter Ads into twelve new markets including: Austria, Bosnia & Herzegovina, Bulgaria, Croatia, Czech Republic, Macedonia, Romania, Serbia, Slovenia, Switzerland, Ukraine and Portugal.

On Thursday, the company announced the launch of self-service ads in eleven new countries: Argentina, Chile, Colombia, Ecuador, Guatemala, Mexico, Peru, Belgium, Italy, Luxembourg, the Netherlands.

"Over the last year, thousands of small- and medium-sized businesses have used Twitter Ads to engage their customers in real-time conversations, drive website traffic, generate leads and close sales," says Twitter's VP of Global Online Sales Richard Alfonsi. "Today’s announcement will help even more businesses to achieve their marketing goals with Twitter by expanding our self-service ad offerings to a total of 20 countries."

"By targeting potential customers in real time based on their geography, interests, mobile device and keywords, you have a greater opportunity to connect with these users at the precise moment when your business is most relevant to them," Alfonsi adds.

As noted, self-service ads include objective-based campaigns and real-time tracking and analytics.

Image via Twitter

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.