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10 commentsMonday, January 19, 2009

Google Reflects on Knol's First 5 Months

Passes 100,000 Knols

Knol is a service from Google that lets people write "authoritative articles about specific topics." Recently, the 100,000th "knol" was published since the service's launch in July.

Knol

Google has put up a blog post about the progress that has come along with Knol in its first five months of public beta. Product Manager Cedric Dupont and Software Engineer Michael McNally write:

The Knol interface is now available in eight languages (Arabic, English, French, German, Italian, Korean, Portuguese and Spanish) and we are excited that our users are helping us translate it into many more languages using the Google in Your Language console. Encouraging people to contribute their knowledge online is particularly important for languages with limited web content, and we are glad to see that knols have been written in 59 different languages to date. It has been very exciting to have people all over the world come forward to help improve online content in their language.

We have worked quickly to incorporate the features most requested by our early authors, such as usage stats showing reader activity on knols and rich media embedding (videos, spreadsheets, forms, slideshows, etc.). All of these improvements are tracked in our
Announcement and Release Notes.

The rich media embedding should further improve the search engine optimization tendencies that apparently already come along with Knol. Search gurus Danny Sullivan and Aaron Wall both looked at the service's effects on SEO shortly after its launch. Wall even found that Google was ranking his duplicate content on Knol higher than the original source.

Knol receives usage from 197 countries and territories on an average day according to the Google guys. Interestingly enough, I haven't come across too many knols in results in my everyday searching.

About the author:
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Twitter: @CCrum237

I have been looking at

I have been looking at different media for a while for a couple of my websites. the other day I spotted that Google maps was amongst the first results for a search I did.
So I promply added entries for all my sites to Google Maps.
I would do the same with video and images and Know but I need to know that it is worth all the effort.
With my primary site, people generall search for "tenerife mortgages" or "mortgages in Tenerife" "remortgages...etc" which I try and cover.
I just cant see people coming to my specific sites via video or image searches though!
Video could certainly be beneficial for real estate sites but thats not what I do so is it worth the time investment?
Would google rank these knol sites favorably to promote the concept?

Didn't know you can outrank

Didn't know you can outrank existing content using a Knol. But as mentioned I haven't seen to many knols popping up using google.nl.

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