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6 commentsThursday, December 4, 2008

Yahoo Set To Introduce New Search Technology In ‘09

An answer to Universal Search?

Yahoo says it will introduce new technology next year that will improve the way search results are presented.

Instead of offering links based on a query, Yahoo will provide a summary of information behind a URL. Yahoo's lab in India is developing the technology.

Rajeev Rastogi, vice president of Yahoo Labs Bangalore, said Yahoo Search "will be much more informative for a user, and will offer him a much richer web experience." The lab is working on automated information extraction, which goes into the URLs, through billions of pages and then pulls the relevant information.

Yahoo Set To Introduce New Search Technology In ‘09

On a product page for example users will see abstracts that display an image of the product, the name of the manufacturer, and the price, according to Rastogi. He added a link to a hotel would include the address, phone number, a map and rating of the hotel.

All of this sounds fairly similar to Google's Universal Search or an expansion of Yahoo Glue India. It will be interesting to see what the final product will be like and how it compares to Google's Universal Search and if it will help Yahoo gain mores users along with a bigger search share.
 

News Tags: Search, Technology, Google, Yahoo
About the author:
Mike is a staff writer for WebProNews.

Yahoo Abstract

Yes Yahoo needs to improve, anything to make it better and more efficient for the user. It sounds like a ton of work, hopefully it will give Google a run, they need competiton.

What is so special about

What is so special about "gluing" visual elements together in a search? What happened to the quality of the search....what isnt Yahoo focusing on the one thing that is keeping them so far behind Google? Microsoft tried to add AJAX-driven search pages and other junk and failed. So will Yahoo. It shows how far behind in innovation Indian web devs really are. No innovation there. It smells like some kooky Western CEO or management cooked up idea dreamed up on a golf course. If they want to innovate they need to work on the speed and quality and categorization of data using say, the semantic web or participating in a new Web Standard that will help drive better search by encoruaging better classification of content by both users and the hyperlink network that is the Web. Adding eye-candy and pretty pictures of products and prices wont catch on with most users, as it just interferes with ones ability to find what you are looking for. Thats why Google search is so darn simple and a bit ugly,. yet highly usable and making them so much money world-wide.

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