WebProNews

The social network known as “Multiply” isn’t quite living up to its name - the implication is that there would be some sort of exponential growth.  But Multiply’s still doing quite well, and with a fresh $16.6 million in its corporate pockets, it’s liable to do even better in the future.

Of course, Multiply needn’t grow by a factor of 10 or 20 to remain accurately identified; in a mathematical sense, you can just as easily multiply something by one or 0.5.  The social network did even better, though, and a press release stated, “Multiply has experienced breakneck growth, doubling their traffic since last spring. . . .  In August, Multiply had just under 10 million unique visitors coming to its site.”

Anyway, $16.6 million is bound to help any site.  This particular social network emphasizes privacy (and on that subject, appears to take a shot at Facebook), but will, as its investors surely hoped, be looking into ways to expand.

Those investors, by the way, were led by VantagePoint Venture Partners, and David Scott Carlick, the managing director of VantagePoint, announced, “I look forward to serving on the board with Multiply as they become a major force in how friends and families store and share their lives.”

Hat tip to 901am’s Rhiza Sanchez.