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SingingFish Hooked To AOL Video

Redirection abounds at AOL, where they have taken a break from laying off people to rerouting visitors seeking SingingFish and Truveo to other sites.

SingingFish has been fileted, while Truveo completed its journey from startup to acquisition to renamed brand. Visiting either domain sends the browser to another AOL-controlled video property, as ResourceShelf observed.

A trip to SingingFish now ends up at AOL Video Search. The site has a broad collection of videos available for viewing, or in the case of some branded properties for purchase.

Going to Truveo now means going to SearchVideo. The functionality remains the same. This AOL-run property serves as an aggregator and search of multiple online video sources.

Videos from a host of sources, from MySpace to iFilm to YouTube, can be tapped from SearchVideo's interface. It also offers several filtering options with choices like cost, quality, and format for the searcher to apply.

A substantial difference between AOL Video and SearchVideo exists. ResourceShelf pointed out that SearchVideo does not contain advertising. The more brand-powered, commerce-oriented AOL Video does.

Search results for both properties appear to be handled by a single technology. A search for "soccer" on both sites returned identical first-page results. It's likely that the Truveo/SearchVideo algorithms won out here.

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About the author:
David Utter is a staff writer for WebProNews covering technology and business. Follow me on Twitter, and you can reach me via email at dutter @ webpronews dot com. Why not Mixx this article while you're here?

Comments

aol and singingfish

AOl is nothing like singingfish, it gives you news and not the music you want

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