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The CEO of Google has a few words to say (or type, anyway) about Net Neutrality. Speaking not just for himself, but on behalf of the company, Eric Schmidt asks "you to take action to protect Internet freedom."

The issue has attracted all sorts of big names, from Moby to Hillary Clinton. And the vast majority of those names are coming down on the side of Net Neutrality. Schmidt even quotes Tim Berners-Lee, the inventor of the World Wide Web, who supports Net Neutrality. But all the uproar may finally come to a head in the next few weeks, as bills come before the House of Representatives and the Senate that could decide the matter.

As Schmidt puts it, these bills "would give the big phone and cable companies the power to pick and choose what you will be able to see and do on the Internet." He writes of the existing information highway on which all parties have equal access. But these companies, he says, "want the power to choose who gets access to high-speed lanes and whose content gets seen first and fastest. They want to build a two-tiered system and block the on-ramps for those who can't pay."

Schmidt believes the issue is of vital importance - "a debate that's so important Google is asking you to get involved," which is certainly an unusual step. "Creativity, innovation and a free and open marketplace are all at stake in this fight," he wrote.

Should you decide to heed Schmidt's call, he advises readers to call their representative and/or Congress, and to sign the petitions at ItsOurNet and SaveTheInternet.com.

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Doug is a staff writer for WebProNews. Visit WebProNews for the latest eBusiness news.