Search Bing From Hotmail Inbox to Insert ContentBing Added to Quick Add Feature
Om Malik reports that Six Apart might have snagged a deal with Major League Baseball to launch weblogs.
From what I can tell, Om, a reporter with Business 2.0, is using his blog to "break" stories that he hasn't quite nailed yet.
This might be a new modus operandi for journalists: float an indisputable factoid on a blog (in this case a DNS record) and then follow it up with the real story once the rest of the facts come to light.
Pros like Om may even be trying this to initiate a collaborative investigation with citizen journalists who might have more information.
Now that is brilliant.
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
Search Bing From Hotmail Inbox to Insert Content
Comments
Post new comment