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CommentThursday, February 17, 2005

Potty Blog

Nothing proves the value of a corporate blog perhaps more than one dedicated to creating transparency for a toilet.

According to their corporate site, Envirolet Composting Toilets have been the environment-friendly solution for homes, cottages, cabins, pool cabanas, businesses & more since 1977. Now that I can hear from the company in human voices I can feel just how much these specialty toilets obviously are loved.

Just check out these images that they posted on their blog from a Canadian customer who wrote in. I am not sure about those windows, but at least I now have a place where I can go to ask about them!

This post alone shows how the Envirolet blog complements, but does not replace their corporate site. They have scored a Royal Flush in my book! Thanks to loyal reader Andrew Denny for emailing this one in.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

About the author:
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

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