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Ice Rocket continues to add outstanding features that help fill a void in the marketplace. This time they have added ...

... a free RSS Builder that creates feeds for your web site. It provides a simple interface that lets you add topics, links and content, and then publish the RSS feed to your web server with one click. A similar service out of Europe, Nooked, does the same thing, except the feed is hosted on their servers.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.