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Back in the 90s, when the Internet was a new and virtually (pun-intended) unexplored frontier, four names dominated the world of search: Yahoo, Intomi, Excite, and AltaVista.

That was then. This is now.

So far, the reigning search engine champion of the new millennium is Google, which accounts for over 75 percent of all searches today and at times seems almost invincible.

Almost.

The March 2004 issue of Technology Review questions whether Google, which the American Dialect Society dubbed the most useful word of 2002, will be able to survive despite a horizon that is being slowly clouded by hype surrounding the possibility of an impending IPO.

Nothing lasts forever, and there's no question that Google's days at the top are numbered, but the Technology Review is trying to estimate what will bring the downfall of the great Google...

The issue hits newsstands February 24th. In the meantime, what do you think?

Discuss this issue and more with experts and peers on WebProWorld, your forum for e-Business.

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