Tiger Woods Signs MusclePharm Sponsorship DealBy: Sean Patterson - June 19, 2014
MusclePharm Corporation, a popular nutritional supplement maker, announced this week that it has signed golfer Tiger Woods to a multi-year sponsorship deal. Woods joins other famous athletes such as Arnold Schwarzenegger and Colin Kaepernick, who also have endorsement deals with MusclePharm. The brand is also the “official supplement provider” for the UFC.
Under the terms of the deal Woods will appear in MusclePharm advertisements, including TV commercials. Woods will also promote the brand via social media and in-person appearances. Woods’s golf bag will also be updated to reflect the sponsorship. The sponsorship agreement takes effect starting July 1.
“One of the keys to success as an athlete is making sure you are fueling your body properly, which is at the core of MusclePharm’s mission,” said Woods. “This golf bag venture is a great way to launch this partnership. I look forward to working with MusclePharm to help people achieve their peak physical form.”
Woods is building a hefty roster of sponsorships again, following the athlete’s well-publicized affairs and divorce from ex-wife Elin Nordegren. Woods is now in another high-profile relationship with skiing champion Lindsey Vonn.
On the career side of his life, Woods earlier this year had been suffering from a pinched nerve in his back. The athlete had surgery to correct the issue in late March, which led to him dropping out of this year’s Masters Tournament.
“Tiger Woods is more than a golfer,” said Brad Pyatt, CEO of MusclePharm. “He is an elite athlete possessing legendary work ethic and determination, as well as a focus on remaining in top physical shape. We are excited to work with Tiger to bring more attention to nutritional science and how it can enhance strength and overall athletic performance – and most importantly – fuel athletes safely.”
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