The New Face of Advertising

A 20-year-old US man is selling advertising space on his forehead to the highest bidder on eBay, BBC News reports.

Andrew Fisher, from Omaha, Nebraska, said he would have a non-permanent logo or brand name tattooed on his head for 30 days.

“The way I see it I’m selling something I already own; after 30 days I get it back,” he told the BBC Today programme. Mr Fisher has received 39 bids so far, with the largest bid currently at more than $322 (171).

So if a blogger like Jeremy Wright can auction his services, why not a guy auctioning his face?

Neville Hobson is the author of the popular NevilleHobson.com blog which focuses on business communication and technology.

Neville is currentlly the VP of New Marketing at Crayon. Visit Neville Hobson’s blog: NevilleHobson.com.