The Hobson and Holtz Report – Podcast #6

    February 7, 2005

Welcome to our weekly podcast, a 46:41-minute conversation recorded live via Skype from Concord, California, USA, and Amsterdam, The Netherlands.

Download MP3 podcast

Download the file here (MP3, 21.4MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need software such as the free ipodder or DopplerRadio.)

In this week’s show:


  • 00:25 Neville and Shel on what’s in this week’s show
  • Short Takes Part 1:

  • 01:38 Show length
  • 02:12 One comment from last week’s show on length
  • 03:17 Splitting the show into two shorter shows
  • 03:41 New recording system for doing this show
  • 05:30 Email comment from last week’s show
  • 06:05 The Superbowl and advertising
  • 07:39 Unintended consequences of Armstrong Williams
  • 10:23 Lack of response in Europe and Asia on PR ethics issues
  • Feature:

  • 11:42 Conversation with Noah Acres, Sales & Marketing, BigHa
  • Short Takes Part 2:

  • 27:36 Online Social Networks 2005 virtual conference
  • 30:20 The fake McDonalds blog
  • 34:02 Ask Jeeves rumoured to be acquiring Bloglines
  • 36:04 Guest blogging on the Marcomm Blog
  • 38:04 Steven Phenix’ call to action to uphold the PR profession
  • Outro:

  • 40:52 Next week’s interview with VP, Six Apart
  • 41:50 On the show notes; how to give your feedback
  • Links for the blogs, companies and organizations we discussed or mentioned in the show:

    Short Takes – Marnie Webb, Skype, East Bay IT Group, Eric Rice, Superbowl, iFilm, Jeremy Pepper, Six Nations Championship,, Armstrong Williams, Ketchum, IRS, Spinwatch, PR Watch, Elizabeth Albrycht, Online Social Networks 2005, Howard Rheingold, Lisa Kimball, Joi Ito, Flickr, The Well, Kevin Dugan, McDonalds, Marqui, Ask Jeeves, Bloglines, Mary Hodder, CNet News, The Register, Robert French, Auburn University, Marcomm Blog, Josef Blumenfeld, David Forstrom, Guillaume du Gardier, Josh Hallett, Dee Rambeau, Octavio Rojas, Dale Wolf, Steven Phenix, Elizabeth Albrycht, Neville Hobson, Bob Ledrew, Morgan McLintic, Tom Murphy, Jeremy Pepper, Peter West.

    Feature – BigHa, Movable Type, Blogger, Yahoo, FBI, Kryptonite, Toledo Blade, Google News, iPod Mini.

    Outro – Loic Le Meur, Six Apart, TypePad, World Economic Forum blog,, RIAA, Syd, For Immediate Release, A Shel of My Former Self, NevOn.

    If you have comments or questions about this show, or suggestions for our future shows, email us at You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

    Until next week

    (Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

    Neville Hobson is the author of the popular blog which focuses on business communication and technology.

    Neville is currentlly the VP of New Marketing at Crayon. Visit Neville Hobson’s blog: