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The FeedButler Digged It

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[ Business]

Someone better update that News 2.0 matrix because here comes FeedButler.

The site is an RSS reader with social bookmarking and “non-hierarchical editorial control.” All stories are automatically added if the feeds are submitted by the users. When enough users has marked a new item as “cool’ it is promoted to the front page. Hmmm, sounds familliar.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

The FeedButler Digged It
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