The Apple of Apple’s Eye Keeps Churning Out News

    January 22, 2005

Nicholas Ciarelli, publisher of ThinkSecret and a Harvard University student, who is currently facing legal threats from Apple …

nevertheless keeps churning out the news. His latest? He’s now reporting that Apple is close to finishing up work on the next revision of its iPod mini and is developing Apple’s fifth-generation iPod.

His track record lately has been excellent so he’s certainly credible in my view.

(Hat tip to Engadget)

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.