Target Corporation Offers Discounts During InvestigationBy: Chad Sweely - December 21, 2013
Earlier this week, the well-known superstore Target announced that it has encountered a security breach with their credit card system from Black Friday. This incident caused a panic and stir with many of the store’s loyal customers, and now, the store plans to relieve any tensions customers may have with the store by providing them with a discount.
According to NBC News, the Target Corporation is extending its 10 percent employee discount to customers this weekend while investigators look deeper into this hacking incident.
A statement from Target CEO Gregg Steinhafel was tweeted early Saturday morning, expressing to customers that their trust is the most important aspect of the company at this time.
“We recognize this has been confusing and disruptive during an already busy holiday season. Our guests’ trust is our top priority at Target and we are committed to making this right.”
Later on in the statement posted on Target’s blog, A Bullseye View, Steinhafel provided the following statement.
“We take this crime seriously. It was a crime against Target, our team members, and most importantly, our guests. We’re in this together, and in that spirit, we are extending a 10% discount – the same amount our team members receive – to guests who shop in U.S. stores on Dec. 21 and 22. Again, we recognize this issue has been confusing and disruptive during an already busy holiday season. We want to emphasize that the issue has been addressed and let guests know they can shop with confidence at their local Target stores.”
This offer from Target is limited to one in-store transaction for each guest. Target has also committed to free credit monitoring for customers affected by this incident. Steinhafel concludes his statement on Target’s blog with a video, stating that Target values its customers’ business and appreciates the trust they place within the company as a friend and community partner.
Image via YouTube