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YouGov Articles

Americans Still Hate Cable Companies More Than Everything Americans Still Hate Cable Companies More Than Everything

YouGov recently asked 9,000 people a simple question about 1,200 different brands in 43 different sectors – Are you a satisfied customer? They then used the responses to rank each industry in terms of average satisfaction score. Guess which industry …

Consumers’ Brand Perception Of Yahoo Is Down, But On The Rebound Consumers’ Brand Perception Of Yahoo Is Down, But On The Rebound

YouGov, which measures consumers’ perception of various brands, is reporting that brand perception of Yahoo is down considerably over the past year, and particularly since the whole NSA PRISM scandal broke. “One year after Marissa Mayer assumed the CEO title …

Internet Addiction In The UK Leads To “Discomgooglation”
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The majority (76%) of Internet users in the UK admit they cannot live without the Web, according to research by YouGov.