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Yahoo Gemini Articles

Yahoo Gives Developers New Video App Install Ads Yahoo Gives Developers New Video App Install Ads

Yahoo announced the launch of video app install ads for developers globally. They’re available through the company’s Gemini self-serve user interface. “With this powerful combination of the engagement of video and the performance of install ads, Yahoo Developers can promote …

Tumblr Sponsored Posts To Be Shown Across Yahoo Properties Tumblr Sponsored Posts To Be Shown Across Yahoo Properties

Here we are just about a year since Yahoo officially acquired Tumblr. Yahoo announced today that content from Tumblr Sponsored Posts will now be promoted across Yahoo in addition to Tumblr, giving them the potential to reach over 800 million …

Yahoo Launches New Native Ads Yahoo Launches New Native Ads

Yahoo is rolling out new, image-rich native ads, which according to the company, will be a “seamless part of the content around them.” “These new ad formats can deliver deep user engagement and drive improved recall, intent and favorability for …

Yahoo Gemini Puts Mobile Search, Native Ads In One Marketplace Yahoo Gemini Puts Mobile Search, Native Ads In One Marketplace

Yahoo announced the launch of a new mobile search and native advertising marketplace called Yahoo Gemini. Advertisers can use it to buy, manage and optimize mobile search and native ad spend from a single place. The product is available through …