All Posts Tagged Tag: ‘women’

SheZoom follows Shine in women's footsteps

First stated an interest in being more female-focused. Yahoo followed that up with Shine, which formally launched today, and video site SheZoom announced its debut as the first video site for women.

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Yahoo Hopes Women Make New Site Shine

Yahoo Shine launched as the company reaches for attention from women amid a competitive web environment for the 25-54 female market.

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Ads On Gaming Sites A Solid Way To Reach Some Women

Advertisers who are interested in women over the age of 45 should probably pay attention to new data from Dynamic Logic.  It doesn’t touch on the usual suspects – clothing, jewelry, and whatnot – but instead suggests that gaming sites are a good way to reach this demographic.

Read More still a search engine

Changes to to pursue its strongest demographic won’t take away its ability to handle a keyword search.

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