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Facebook’s Power Studied

By spending time on Facebook, a person might hope to find a friend, a significant other, or even a job.  I can accept that.  What’s surprising is the power the social network wields over things like candy companies and banks.

Facebook Campaign Saves Departed Candy Bar
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I’ve often had to raise an eyebrow at Facebook’s “cause” groups – African warlords aren’t going to chill out just because a bunch of college kids tell them to.  Odds are excellent that no warlords will even read the students’ pleas.  But Cadbury apparently heard – and listened – to demands for the Wispa candy bar’s return.