WebProNews

Facebook's Power Studied

By spending time on Facebook, a person might hope to find a friend, a significant other, or even a job.  I can accept that.  What’s surprising is the power the social network wields over things like candy companies and banks.

Facebook Campaign Saves Departed Candy Bar

I’ve often had to raise an eyebrow at Facebook’s “cause” groups - African warlords aren’t going to chill out just because a bunch of college kids tell them to.  Odds are excellent that no warlords will even read the students’ pleas.  But Cadbury apparently heard - and listened - to demands for the Wispa candy bar’s return.