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Content Curation: What Does it Take to Be Successful?

Content Curation: What Does it Take to Be Successful?

By Chris Crum October 29, 2011 | 3 Comments

WebProNews had a little Q&A with Kate Brodock, the Executive Director of Digital and Social Media at Syracuse University about content curation on the web. She will be giving a talk on this subject at BlogWorld next week, but we …

Why It’s Easier for a Startup (Than For Google) to Take Action on Content Farms
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A couple weeks ago, we reported that DuckDuckGo had followed its own blocking of content farms (like eHow) by promoting content from wikiHow. This begged the question: how much better is wikihow’s content? We had a conversation about that with Jack Herrick, founder of wikiHow (and one-time owner of eHow).

DuckDuckGo Founder Makes the Case For His Search Engine (vs. Google)
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Gabriel Weinberg, founder of alterative search engine DuckDuckGo sat down to talk with WebProNews about what people can get out of DuckDuckGo that they can’t get from the Google experience. 

"I’m not anti-Google," he says. "I know that they take privacy very seriously, and I respect what they’re doing, but they’re doing a few things that – one they can avoid, and one they can’t avoid – and both of which, we don’t do."

The FTC Endorsement Guidelines a Year Later

As you may recall, about a year ago, the Federal Trade Commission (FTC) set some guidelines into motion, concerning endorsements and testimonials. The main point of these guidelines was to ensure full disclosure when people lending endorsements and testimonials receive any kind of compensation from the marketer or advertiser. 

The Daily Deals Industry in 2011

The daily deals industry is an exciting space to watch right now, as evidenced by Google’s recent $6 Billion offer to buy Groupon, Amazon’s $175 million investment in LivingSoical, Facebook’s recent launch of Facebook Deals, and all of the other competitors looking for a pie

Optimize Press Releases For Customers, Journalists And Bloggers
Social Media Has Been Around for Centuries. It’s Not About the Tech.
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Connecting with people shouldn’t be about what social networks you’re using. It should be about connecting with people. Yes, you need to look at where your audience is at, but you shouldn’t be using Twitter just for the sake of using Twitter if you’re not using it to communicate to the right people. 

An Inside Look at How Microsoft Handles SEO Across its Massive Site
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How and Why Remarketing Can Gain Back Lost Customers
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Late last year, Advertise.com and the Search Engine Marketing Professional Organization (SEMPO) shared some interesting findings from a survey on ad technology, and found that remarketing (sometimes called retargeting) was considered the most under-utilized online marketing technology by nearly half or respondents. 

If “Likes” Are The New Links, Content Quality Should Increase
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Know The Rules of the Communities When Marketing in Social Media
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Location-Based Services Too New to Know How They’ll Be Abused
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Last week, Symantec’s MessageLabs Intelligence Sr. Analyst Paul Wood shared some predictions for online threats in the coming year with us. With the increasing emergence of location-based services, we wondered what kind of threats (beyond the obvious) come with this new territory. 

Getting Added Twitter Value From Press Releases
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Stop Thinking About Social Media as a Separate Marketing Channel
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Ads Aren’t the Only Way to Make Money Blogging
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