All Posts Tagged Tag: ‘WebMasterWorld’
Warren “Ted” Ulle, a longtime forum admin at WebmasterWorld has passed away, leaving the SEO community in mourning. WebmasterWorld founder Brett Tabke wrote in the forum last night: I am deeply saddened to tell you that long time administrator and member of WebmasterWorld, Tedster (Warren “Ted” Ulle) passed away Friday in his sleep with family near… Ted was a dear …
WebmasterWorld and Pubcon founder Brett Tabke has sold WebmsaterWorld to Jim Boykin, who runs Internet Marketing Ninjas. The announcement was made today at PubCon, which Tabke will continue to run. “Internet Marketing Ninjas, led by company founder Jim Boykin, is the ideal match for WebmasterWorld,” said Tabke. “I couldn’t have asked for a better situation than a long-time member acquiring …
Click a link to submit a link. The link open a form where you need to login.
SERoundtable looks at a WebmasterWorld thread to find out What Type of Traffic Can You Expect from Yahoo Ads Compared to Google Ads.
Ad Relevancy & Quality Scores
Google has again and again touted the value of their targeted marketing, but most of the fortune 500 ad dollars are not spent on targeted marketing. A couple weeks ago in a WebmasterWorld thread many advertisers complained about getting killed by another quality score update.
Google’s search for utmost relevancy is hitting affiliate marketers hard, who are noticing their best converters diminishing as keyword prices raise. Relevancy has been the company’s buzzword, but critics say it’s more about the Almighty Coin (pr. Kwan).
The migration of the Slurp is complete, says Yahoo. Over the past few weeks, the search engine has been transitioning its crawler, dubbed (disgustingly) "Slurp," to a new address at crawl.yahoo.net. Adjust your server logs as necessary and join the curmudgeons who are unimpressed.
The automotive world can get pretty shady, but it still came as a surprise when Yahoo was recently caught “serving keyword stuffed pages to the SE crawlers and regular pages to the average users.” This is known as “cloaking,” and it took place on the Yahoo Autos site.
Yahoo! is trying to get its act together with regard to click fraud. The first fall out of Yahoo!’s efforts is banning of foreign site visitors from YPN ads. Yahoo! is intent on restricting internal ad frauds by barring visitors from certain countries from viewing the ads.
Brett Tabke recently opened up a forum thread on WebmasterWorld titled: Yahoo SERPS vs Google SERPS – If you can’t beat em – join em?. Brett also provides a screen shot comparing the results screens of the two engines.
A major Microsoft AdCenter bug costs advertisers to shell out huge amounts. This bug makes the advertisers may a blasting amount as compared to what they have bid for.
A Webmasterworld thread addressing the same issue has tremendous amount of posts where affected advertisers have addressed the situation.
My daily spend increased almost 10-fold from $140 to over $1350 yesterday!
I’ve noticed my blog hit with a few changes in Google over this last week. I say hit because the changes were not positive. Here are my symptoms:
Last week, Yahoo launched its new Panama search platform amidst much buzz throughout the blogosphere. As part of the new model, Yahoo will be implementing a scoring system to determine ad quality, which will in turn have an influence on bid prices for keywords.
We’re less than two weeks into Panama, and already Yahoo has been more forthcoming with information concerning its quality score calculation that Google was within the first two months.
An interesting line of conversation has been circulating around the blogosphere for the last few days. The conversation has to do with AdSense and how one poorly performing site can bring down the price paid per click down on all of them in a single company’s sites.
Google is reported to have experimented with an algorithmic tweak creating a more aggressive duplicate content filter, much to the chagrin of webmasters who operate in-depth and content-rich websites. The fear is that not only is duplicate content being penalized across sites, but also within sites.
With Google’s AdSense program, site owners and bloggers are given the option of filtering and blocking advertisements that don’t fit in with their site, either because they are from competition, are unrelated to the site content, or have a low payout. Google insists that webmasters are financially better off blocking ads as little as possible, an assertion many disagree with.
The early bird gets the fake press release. Search Engine Journal’s Loren Baker, scarcely before the sun came up this morning, rubbed his eyes, sipped his coffee and did a spit-take as he read the press release headline: “Google unveils new erotica search engine.” Baker was able to wipe off his monitor, research the matter, and post about it by 7 AM.
Every so often, a search engine has to refresh the contents of their index by performing any number of result-related updates. It’s usually pretty easy to find when search updates are going on, especially when it affects the big 3. All you have to do is monitor any of the popular SEO/SEM forums.
As indicated in earlier reports, Google is in the midst of updating their search index. This particular update is being referred to as “Bourbon”. Perhaps it’s named this because of the amount of potential stress that index updates can cause.
SEO Roundtable has a few posts on search engine employees who are giving feedback and advice to webmasters in SEO forums. Rusty points to GoogleGuy, who’s been running his own thread at WebmasterWorld where he explains Google Toolbar PageRank and backlink updates and other things webmasters have been wildly speculating.
There are a number of sites that have been developed for the express purpose of receiving ad clicks. These spam sites generate erroneous content (if they aren’t scraping it from another source) and place AdSense ads in order to trick visitors into clicking the ads so the spam site developer can benefit financially.
Last Thursday, MSN announced the official beta launch of their search engine. Although a preview had been available on their sandbox site, the launch marked the official unveiling of the company’s proprietary search technology to the general public. Reaction to what many view as Microsoft’s challenge to Google’s throne was swift.
Now that the long-awaited PR update has come and gone, there are reports of the Google’s indexing spider continuing to perform comprehensive site scans. Recently, WebProNews ran an article discussing these types of scans and the majority of the speculation pointed towards the upcoming PR update. Now that this quarter’s update is complete, why is the Googlebot continuing to bombard sites?
When conducting a search engine advertising campaign, keyword management can be one of the most crucial and complicated aspects advertisers have to prepare for. During the San Jose SES conference, most, if not all, search engine representatives stressed the importance of relevant keyword selection, and how it can be the difference between profit and loss.
There has been much discussion of Picasa, Google’s recently acquired digital image program. However, relatively few people are aware that another program comes quietly bundled with Picasa: Hello, a free peer-to-peer network run by the Pasadena-based company.
The other day, Google announced an algorithm update for its AdWords targeting. The update was designed to ensure that searchers would receive the most relevant, targeted ads according to the keywords in their queries.
In a move that comes as no surprise to industry experts who’ve long been predicting a search engine battle between Google, Yahoo and Microsoft, Bill Gates announced at a Sydney media briefing that Microsoft plans to increase its search capability in July.
Barry Schwarz of SEORoundTable (and now moderator of the SearchEngineWatch forums – congrats!) brought to my attention the troubles webmasters have had with 301 redirects in Yahoo. Yahoo SiteMatch reps even recommended creating doorway pages rather than using 301 redirects, and I’ve read that they will treat 301s as duplicate content.
The news concerning Gmail has had a negative bent lately. Google’s email service faces questions, complaints, and privacy filings concerning the placement of contextual ads within incoming and outgoing emails. Add compatibility questions to the mounting Gmail criticisms.
For hardcore researchers Google launched a new number range search, allowing users to look for pages that contain numbers within a specified range. If you’re looking for that one Phil Collins song you loved so much in the early 80s and can’t remember the name simply type “phil collins 1980..1985” without the quotes.
In the recent changes to Google’s AdSense terms of service, many AdSense users noticed this statement: “multiple ad units may be displayed on each Web site page, but no ad unit shall contain any advertisement in common with any other ad unit.”