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Visitors
CPG Brand Sites Attract 66 Million Visitors
By Mike Sachoff
During the third quarter of 2007, consumer packaged goods (CPG) brand sites brought in a total of 66 million U.S. visitors, an increase of 10 percent over the same period last year, according to comScore.
Compete: Republican Candidates Run For Visitors
When it comes to who's paying attention to perceived frontrunners Rudy Giuliani, Fred Thompson, and Mitt Romney among the Republican candidates, the trio receives virtually equal visits to their websites. You'll never guess who trumps them, and a fourth candidate, easily.
Product Details Encourage Site Visitors To Stay
The importance of authoritative content on websites becomes even more critical to site publishers during the holiday season.
Black Friday Website Visitors Mostly Women
The droves of Black Friday shoppers are just warming up. Last week, traffic to websites specifically dedicated to America's Other Holiday was up 145 percent, dominated by new visitors and young women.
NYTimes.com Traffic Booms After Dropping Select
One has to wonder what kind of traffic and ad revenue the New York Times gave up while its Times Select subscription model was in place.
IndiaTimes.com Exposes Visitors To Malware
By Mike Sachoff
Visitors to the Web site of the IndiaTimes.com were exposed to malware, according to a ScanSafe advisory.
Compete: Biggest Gaining Sites Share Content
In analytics firm Compete's measurement of the top 50 domains by unique visitors in September, five of the ten top gainers involve some type of content sharing.
MySpace And Facebook Visitors Drive Time Spent
By Mike Sachoff
U.S. Internet users between the ages of 12-17 who visit both MySpace and Facebook spend more time at each site than those who visit just one or the other according to Nielsen//NetRatings.
Yahoo Tops Google In August
By Mike Sachoff
comScore Media Metrix released today its monthly breakdown of U.S. consumer online activity at popular online sites for the month of August.
Web Analytics - Know Your Numbers
By Kevin Gold
Web analytics play a crucial role in building a high performance web business. Whether it’s basic site statistics like unique visitors, page views or sessions, analytical data like click paths or funnel abandonment or campaign performance metrics like cost per lead/sale, conversion or value per visitor, knowing your numbers help define your next steps for growth and improvement.
However, besides the greatest hurdle of web businesses actually taking the time to become aware of their numbers, there is also the concern with the numbers being accurate.
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