All Posts Tagged Tag: ‘Twitter’

Twitter On How To Monetize Your Mobile App

Twitter On How To Monetize Your Mobile App

Last month, Twitter announced the launch of a new “playbook” for app developers. It includes what Twitter describes as a series of how-to guides that walk developers through the process of building an app. A spokesperson for the company tells WebProNews, “We know firsthand that it’s hard to build successful iOS and Android apps. We’ve built quite a few and …

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Twitter Gives Some Users New GIF Feature

Twitter Gives Some Users New GIF Feature

Twitter appears to be testing a new feature in its mobile apps (at least on Android) that gives users a way to quickly access GIFs to share with their followers. Some are seeing a GIF icon appear between the camera and poll icons when they go to compose a tweet. If people aren't seeing it yet twttr is testing way …

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Twitter Rolls Out New Home Timeline On Mobile Web

Twitter Rolls Out New Home Timeline On Mobile Web

Twitter announced that it is rolling out a new home timeline to people in 23 countries when they go to Twitter.com from their mobile devices. These countries include: Argentina, Australia, Brazil, Canada, Colombia, France, Germany, Japan, Kenya, India, Indonesia, Italy, Mexico, Netherlands, Nigeria, Portugal, Saudi Arabia, South Korea, Spain, South Africa, Taiwan, the UK and the US. As product manager …

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Some Twitter Users Don’t See Ads

Some Twitter Users Don’t See Ads

Some Twitter users see fewer ads than most of us. Some don’t even see any at all. This has been going on for months. That is according to Peter Kafka at Re/code, who spoke with sources at Twitter. He writes that the company has been showing no ads or less ads to some of its most valuable users, which are …

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Twitter Tests Skippable Video Ads

Twitter Tests Skippable Video Ads

Twitter confirmed a report that it is now offering 30-second (and longer) pre-roll video ads, which users can skip. DigiDay reported on Friday that these are shown ahead of videos from Twitter’s media partners as part of the company’s Amplify program. Twitter COO Adam Bain confirmed that the company is testing such ads: Yes, we are testing skippable video ads …

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Twitter Polls Are Popular, Get More Flexibility

Twitter Polls Are Popular, Get More Flexibility

Twitter tested polls for a long time before launching the feature last fall. Since then, I don’t know about you, but I’ve seen polls put to use quite a few times since then. Twitter made a couple of related announcements today. For one, users have cast 1.7 billion votes in Twitter polls since the October launch. Thanks for weighing in! …

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Will These Make Twitter Marketing More Effective?

Will These Make Twitter Marketing More Effective?

Twitter recently introduced a new ad format that encourages users to tweet about brands and increase brand mentions and discussion throughout the Twitterverse for those who use it. The format is called Conversational Ads. According to Twitter, advertisers can use them to drive more earned media and brand influence. Do these ads sound appealing to your business? Let us know …

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Twitter’s Answers App Analytics Available For OS X

Twitter’s Answers App Analytics Available For OS X

Twitters announced that its Answers analytics solution for iSO is now available for OS X as well. “Similar to Answers for iOS, developers now have instant visibility into critical performance metrics in their OS X apps, such as DAU, MAU and crash-free users — all in real-time,” a spokesperson for the company tells WebProNews. The #1 analytics solution for iOS – …

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Periscope Gets A Big Upgrade For Marketing

Periscope Gets A Big Upgrade For Marketing

It was only a matter of time. Periscope live streams (and recordings) can now be played right inside of Twitter – from the timeline. This presents more opportunities for businesses to gain visibility and better utilize this tool, which has continued to grow in popularity of the the past year. Have you tested the Periscope waters yet? Do you expect …

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Twitter Opens ‘Flight School’ To All Marketers

Twitter Opens ‘Flight School’ To All Marketers

Twitter has a free online education program called Flight School, which the company just announced is now open to all advertisers around the world in 16 languages. Flight School was originally launched in 2014 for agencies. In the meantime, 1,500 people have completed coursework. Visit #TwitterFlightSchool to discover interactive courses you can explore at your own pace https://t.co/F4KXYBwTWK https://t.co/DowydHViJc — …

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Twitter Has Another User-Based Ad Format On the Way

Twitter Has Another User-Based Ad Format On the Way

Twitter is reportedly working on a new ad format that would enable advertisers to utilize tweets from regular users and promote them. This is according to DigiDay, which cites people who got a look at the offering at the Consumer Electronics Show. From the report: The new product is based on what Twitter is calling a “brand enthusiast gallery,” which …

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Twitter’s Expected Evolution Could Be Great For Businesses

Twitter’s Expected Evolution Could Be Great For Businesses

Change is coming to Twitter. The word is that Twitter will soon expand its character limit. It’s always been famous for 140 characters, but in the coming months, it’s poised to expand that limit greatly. From a business perspective, do you expect an increased character limit to make Twitter a more powerful tool? Share your thoughts in the comments. Earlier …

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Twitter Gives Developers New ‘Playbook’

Twitter Gives Developers New ‘Playbook’

Twitter announced the launch of a new “playbook” for app developers with the first installment being published so far. The playbook includes what Twitter describes as a series of how-to guides that walk developers through the process of building an app. A spokesperson for the company tells WebProNews, “We know firsthand that it’s hard to build successful iOS and Android …

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Here’s What Twitter CEO Jack Dorsey Says About Longer Tweets

Here’s What Twitter CEO Jack Dorsey Says About Longer Tweets

Reports emerged this week that Twitter is readying the launch of longer tweets. Word is that they will eliminate the 140-character limit and expand it to possibly 10,000 characters, which would parallel the recently increased limit on direct messages. CEO Jack Dorsey took to Twitter to share some words on the subject. He used an image of words to say …

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Twitter Is About To Let You Use  A Lot More Than 140 Characters

Twitter Is About To Let You Use A Lot More Than 140 Characters

There have been rumors for months that Twitter was considering expanding its character limit from the historic 140. From the sound of it, that’s going to happen really soon. According to a new report from Re/code citing multiple sources familiar with the company’s plans, Twitter intends to launch the expanded character limit by the end of Q1. Word is that …

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Twitter Has New Ads That Encourage Users To Tweet About Brands

Twitter Has New Ads That Encourage Users To Tweet About Brands

Twitter announced a new ad format called Conversational Ads that encourage users to tweet about the brands that use them. According to the company, advertisers will be able to use them to drive more earned media and brand influence. The ads look like this: The format looks similar to the poll feature the company recently launched to users, so people …

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Twitter Authority And Google Search

Twitter Authority And Google Search

Early last year, Google and Twitter formed a partnership giving Google full access to the Twitter firehose, meaning that it could once again provide real-time tweets in search results as it once had. Have you found this relationship to be a meaningful improvement to Google search thus far? Share your thoughts in the comments. The two companies shared a deal …

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Now Twitter Is (Possibly) Getting Into Drones

Now Twitter Is (Possibly) Getting Into Drones

Amazon, Google, and Facebook have all been associated with drone-based projects in recent years. Amazon and Google (or is it Alphabet) have delivery drone programs in place, and Facebook is utilizing drones to improve Internet access. Now, Twitter has applied for a drone-related patent (via The Verge/CNBC). The URL for the application doesn’t appear to be working at the time …

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Twitter’s Vine Adds New Personalization

Twitter’s Vine Adds New Personalization

Twitter-owned short,looping video service Vine announced a new feature that adds a touch of personalization to the service. It’s a new personalized channel that should help users see more Vines they actually care about and/or want to see. Many get the majority of their Vine views in from those that go viral and end up on blogs and websites or …

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Twitter Launches Moments in Another Country

Twitter Launches Moments in Another Country

Twitter announced the launch of its new Moments offering in the UK – its third country. Moments launches in the UK today! https://t.co/heTLl0Sb4Y — Twitter Moments (@TwitterMoments) December 15, 2015 From a post on the Twitter UK blog: Here in the UK, we’re proud to be the first European country to roll out the service, and we pulled together a …

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Twitter To Show Ads To Logged-Out Users, Better Monetize Google Traffic

Twitter To Show Ads To Logged-Out Users, Better Monetize Google Traffic

According to Twitter, over 500 million people look at Twitter without logging in, so to better monetize these “users,” it’s going to start showing them ads. At least some of them. AdAge reports that the company is testing showing ads to some logged out users on the desktop. This includes users coming from Google. From the report: For example, now …

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Twitter Finds Faster Responses Lead To Greater Revenue

Twitter Finds Faster Responses Lead To Greater Revenue

These days, more and more people are reaching out to businesses on social media channels seeking customer service. On Twitter, they expect businesses to be listening, and they expect to be helped in a timely fashion. That doesn’t always happen, but businesses that make it happen stand to reap significant benefits. Are quick responses on Twitter a priority for your …

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Twitter Gets New Photo Experience

Twitter Gets New Photo Experience

Twitter announced a new photo experience for Twitter.com, making users’ timelines “more immersive” by uncropping photos, enabling people to see them as they were meant to be seen. Historically, Twitter has cropped images to fit a certain size, but now users will be able to see the whole thing automatically, without having to click. Here’s the before and after: There …

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Content Sharing on Twitter Drops Following Removal of Number On Tweet Button

Content Sharing on Twitter Drops Following Removal of Number On Tweet Button

Last month, Twitter dropped share counts on its tweet buttons. In September, the company announced a new design for the buttons (as well as its follow buttons), which sites all over the web include on many pages. Twitter made it known at the time that the share counter displayed along side the tweet button would be going away. On November …

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Twitter Surveys Users About Experience As It Struggles To Grow

Twitter Surveys Users About Experience As It Struggles To Grow

Twitter is surveying some of its users about their experience with the service. Improving the user experience is certainly always top of mind with the company, which struggles quarter after quarter with user growth – something that has become a major problem for it since it went public. The survey begins by showing the user 10 tweets, randomly selected from …

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Twitter Announces Apple TV Developer Tools

Twitter Announces Apple TV Developer Tools

Twitter announced the introduction of Digits for tvOS to help developers verify users for apps on Apple TV. “One of the biggest challenges with developing apps for Apple TV is onboarding and verifying new users,” a Twitter spokesperson tells WebProNews in an email. “Starting today, Digits brings simple logins to tvOS — without a social account needed. Unlike mobile or …

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Twitter Lets You Add More Choices To Polls

Twitter Lets You Add More Choices To Polls

Sometimes things aren’t always black or white. There are more than two ways to answer many questions. It’s helpful then that Twitter has decided to reflect that with an update to its polling feature. Twitter launched its polls feature about a month ago, and people have been using them quite a bit. However, until now, they’ve only let the poll …

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Twitter Adds Native Video Support for Twitter Kit

Twitter Adds Native Video Support for Twitter Kit

Twitter launched Fabric, its mobile platform for app developers, last year. It’s comprised of three modular kits that address stability, distribution, revenue, and identity. One of those, which addresses distribution, is Twitter Kit. At launch it included native tweet embeds, a tweet composer, and Sign In with Twitter. Twitter just announced that Twitter Kit also now supports native video. “Starting …

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Twitter Share Counts Going Away Friday

Twitter Share Counts Going Away Friday

In September, Twitter announced a new design for its tweet and follow buttons, which sites all over the web include on their many pages. As part of that, Twitter said it would remove the share counter displayed along side the tweet button. At the time, the company explained: Tweet buttons make authoring a Tweet from the context of a current …

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Twitter Moments Expands Into Second Country

Twitter Moments Expands Into Second Country

Twitter announced that it is launching Moments in Brazil. This is only the second country after the United States to get the feature. Today, @twittermoments comes to Brazil! Parabens! https://t.co/PRpeSCrzUl — Twitter Moments (@TwitterMoments) November 17, 2015 O #MomentsBrasil chegou! Atualize seu app. Estamos liberando a ferramenta gradativamente: https://t.co/uHYDHVXxN6 pic.twitter.com/5lkFOq3Q4e — Moments Brasil (@momentsbrasil) November 17, 2015 Twitter launched Moments early …

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