All Posts Tagged Tag: ‘Twitter Ads API’

Adobe, HootSuite Talk About New Twitter Marketing Integrations

As previously reported, Twitter has officially launched its Ads API. Initial partners include: Adobe, HootSuite, Salesforce, SHIFT and TBG Digital. Adobe shared some early results, as its Media Optimizer tool (which manages over $2 billion in annual ad spend) utilizes the API. The company worked with a few of its customers, including Levi Strauss and Threadless as well as its …

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Twitter Officially Launches Twitter Ads API

Twitter has announced the official launch of the Twitter Ads API after testing it with partners since January. The first five partners include: Adobe, HootSuite, Salesforce, SHIFT and TBG Digital. “Since we launched Promoted Tweets in April 2010, marketers have come to Twitter to reach new audiences and engage with more than 200 million active Twitter users on the web, …

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