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	<title>WebProNews &#187; TripUp</title>
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		<title>SideStep Acquires TripUp</title>
		<link>http://www.webpronews.com/sidestep-acquires-tripup-2007-07</link>
		<comments>http://www.webpronews.com/sidestep-acquires-tripup-2007-07#comments</comments>
		<pubDate>Wed, 11 Jul 2007 21:11:13 +0000</pubDate>
		<dc:creator>Doug Caverly</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Online Travel Industry]]></category>
		<category><![CDATA[SideStep]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[TripUp]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=39067</guid>
		<description><![CDATA[<p>SideStep promotes itself as &#8220;the traveler&#8217;s search engine,&#8221; while TripUp is &#8220;an interactive travel community.&#8221;&#160; And as similar as those names and descriptions are, they may soon grow even more alike; SideStep has acquired TripUp.<br />
<br />
]]></description>
			<content:encoded><![CDATA[<p>SideStep promotes itself as &ldquo;the traveler&rsquo;s search engine,&rdquo; while TripUp is &ldquo;an interactive travel community.&rdquo;&nbsp; And as similar as those names and descriptions are, they may soon grow even more alike; SideStep has acquired TripUp.</p>
<p><span id="more-39067"></span><a title="TripUp Home Page" href="http://www.tripup.com/"> TripUp</a>&rsquo;s less than a year old &#8211; a &ldquo;beta&rdquo; tag is still prominently displayed throughout the site &#8211; so this is quite a win for its owners.&nbsp; Presumably a win, anyway, as the purchase price remains unknown, but Sam Rogoway, TripUp&rsquo;s CEO, sounds pleased.</p>
<p>&ldquo;By joining the <a title="SideStep Home Page" href="http://www.sidestep.com/">SideStep</a> family and collaborating on new innovations, we&rsquo;re poised to introduce our exciting community and social network to millions of travelers,&rdquo; he stated in a press release.&nbsp; In fact, according to the same release, SideStep receives over six million visitors per month.</p>
<p>Now, as long as we&rsquo;re dealing with SideStep and TripUp, I&rsquo;ll continue the pattern (in terms of names) and turn to <a title="SideStep Buys TripUp" href="http://startupbeat.com/sub/2007/07/travel_social_network_tripup_acquired_id1169.html">StartUp Beat</a>.&nbsp; &ldquo;TripUp came up with a number of social tools for travel enthusiasts, including Trip Gurus, which allows travelers to give and receive advice, meet up with fellow travelers, and hook up with locals,&rdquo; notes one article.&nbsp; &ldquo;The site also includes user-generated travel blogs, photos, videos, maps and reviews.&rdquo;</p>
<p>Judging by that description, it sounds as if both sides of this acquisition received good deals.&nbsp; I&rsquo;m now going to go write about something that doesn&rsquo;t have two capitalized letters per word.</p></p>
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