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Traffic Quality
Yahoo Enhances Ad Traffic Quality
By WebProNews Staff - Fri, 10/05/2007 - 6:47am.
A new option for Yahoo's advertisers allows them to have better control of where their ads appear on Yahoo's Publishing Network.
Google Opens Traffic Quality Center
By WebProNews Staff - Fri, 08/17/2007 - 7:03am.
Google's debut of the Ad Traffic Quality Resource Center closely follows the arrival of a similar service from Yahoo.
Yahoo Opens Traffic Quality Center
By WebProNews Staff - Thu, 08/09/2007 - 12:39pm.
Click fraud and its related issues form the focal point for a newly-opened point of reference at Yahoo Search Marketing.
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