In the past week, USA Today has jumped into the water of Web 2.0 by adopting a social media platform to allow readers and editors to begin having a conversation. This is yet another significant benchmark in adoption of social media. USA Today is a well known media outlet that services a nationwide audience:

Per the USA Today media kit

Out of the top online retailers, 91% have improved customer conversion rates, 60% have increased average order value and 100% report year over year increases in customer satisfaction because of their Web site search applications according to a new report "Web Site Search: Revenue in the Results", by Aberdeen.

Yes, I am meant to be on holidays and no, I’m not meant to be posting here, but I felt this news was too important to wait another two weeks.

At the Search Summit Conference this week, I had the opportunity to ask Adam Lasnik from Google a question that I get asked a lot: Is it better to use 301 Permanently Moved or 302 Temporarily Moved redirects if you need to move a site to a new domain?

If you

Sites that get flagged as possibly hazardous destinations in Google’s search results will receive notifications from Google about the problem.

Just about everyone knows that spam is part and parcel of life. We just live with it and try to do our best to minimise the impact it has on our daily lives. Unfortunately spam is a particular issue for the SEO industry, as unscrupulous search marketers often turn to spamming techniques to make a quick dollar.

If you take a step back and look at it, the SEO industry is rather odd. SEO experts who are paid thousands of dollars by companies will also freely share tips, tricks, principles, pricing structures, and SEO advice.

Vanessa Fox has reported on Official Google Webmaster Central Blog that Google is taking webmaster tools out of beta and allowing webmasters and others to comment on the blog.

Vanessa says on bidding farewell to beta:

Recently the the seo community has been abuzz with news that the Yahoo/Overture keyword tool has not been functioning and that it may be gone permanently.

Microsoft, along with assistive technology (AT) vendors, has announced a whole slew of products and services for people with disabilities at the eighth annual Assistive Technology Industry Association conference.

MyBlogLog has been growing leaps and bounds since it’s launch about 6 months ago.

J. wrote me to ask what I think of bid management software, as the large agency he now works for in a search marketing capacity has asked him for his views on it.

Companies are turning to automated testing tools more often than ever before to ensure that their applications are working properly prior to deployment.

There are a number of Mac OS maintenance applications that promise to help you with various tasks. We’ll take a quick look at a few of them here.

With more pressures on bloggers to disclose their business relationships, Weblog Tools Collection points to a neat Wordpress plugin that helps bloggers set up their own disclosure policy.

Earlier this morning I sat on an PRSA panel about technology in PR, you know, something I clearly have a lot of opinions about.

Walter Mossberg takes a close look at the new private blog tools available from Vox.

Segment Reporting – Why your parents were right and you can’t always have everything you want!

Sometimes change is good, sometimes it’s bad, and sometimes it’s a mixed bag. Such was the case recently when a customer switched a remote office from a 56K line to using a Kerio VPN over Internet connections.

Step 1. Destroy your Checklist… Check.

Working with resource files (.resx) in Visual Studio 2002/2003/2005 is very easy and straightforward.