Tom Articles

The New PR in London

Heading into London this afternoon for the Delivering The New PR conference tomorrow.

Requirements For Social Media Press Release

Chris Heuer and the social media press release working group have released the requirements for a social media release.

List Of Winners From The Vloggies

OK, I have a complete list of winners from the Vloggies up now – the big winners was Alive in Baghdad (they got the only standing ovation of the evening).

Hobson’s Upcoming Speaking Gigs and Conferences

There are some great learning and professional development events taking place in Europe during the next few weeks that you might want to consider being part of.

Bloggers Help Promote Vanished Blog Post

Damian Mulley posted a lengthy complaint about alleged spamming by Thinkhouse PR, and that post has evidently disappeared from Google.

Quick Thoughts on Edelman

Some PR news on the front page of TechMeme today.

Wal-Mart Screws Up Two Campaigns In A Week

So, apparently, it seems Wal-Mart needs to go ahead and fire whoever’s working on their online marketing campaign. Two separate aspects of the campaign have been blasted in just a week. One angered parents, the other was exposed as a fraud.

Business Cards to Make You Ooh and Aah

This will surely catch on enormously, both for business and personal use – Flickr MiniCards.

Imagination and the New PR

One of the great things about being part of a series of conferences that addresses social media and PR is the learning you see happening over time.

Delivering The New PR in Edinburgh

Arrived in Scotland’s capital late this afternoon for Delivering The New PR, the fourth in the series of one day conferences organized by the University of Sunderland, which takes place tomorrow.

Amazon next Google? Maybe not

A couple of days ago I said that Amazon might be the fearsome Microsoft killer we were expecting Google to be. But after reading the latest reviews of Amazon’s new Unboxed, I should take that back.

Resources for New Media and Social Media PR
· 5

There’s a growing amount of buzz about social media lately, but specifically of interest is social media press releases.

SES San Jose: Fiery Click Fraud Session

The potential for click fraud to drain an advertiser’s budget requires those entrepreneurs to audit their paid search ads and be aware of the impact click fraud can have.

Wyden Confronts Senate On Net Neutrality

The Net Neutrality debate hit the floor of the United States Senate today as Senator Ron Wyden (D-OR) made an impassioned plea for Net Neutrality protection, promising to use all means necessary to block Sen. Ted Stevens’ telecommunications bill unless it expressly forbade Internet discrimination.

PR Community Action on Social Media Press Release

Whether journalists are ready or not for the social media press release, the PR community now has a great opportunity to thoroughly discuss the concept and try to get some traction with the whole idea of evolving the press release into something far more valuable than purely a vehicle for transmitting messages.

O’reilly, IT Cork, Web 2.0… ohmygod!

IRish IT Blogger, Tom Raftery has been following this soap opera closely…

Mashing up the New PR

Well over 150 communicators participated in Delivering The New PR, the one-day conference in London last Friday organized by Philip Young at the University of Sunderland.

Delivering the New PR is Hot

It looks like Delivering The New PR in London this Friday 12 May will be a hot event as almost 150 people so far have signed up to be there.

Exposing the Past of BBC 2.0

One follow-up to my post yesterday about the BBC’s plans for re-invention – the broadcaster has posted its complete catalogue online, which includes:

April Fool’s Joke Gone Awry?

Okay, so been sitting here thinking about Strumpette (no need to link), and the call I got from Brian Connolly … and just mulling it over to think over the whole thing.

The Flip Side

I knew it would happen. Someone would latch onto my story about Yahoo! Finance and extrapolate to the whole company. It’s human nature.