We’re quickly approaching the end of October. For businesses, that can only mean one thing. The holiday season is nigh! For online businesses, this means that it’s time to kick-start the tactics you should have been using all year. The clock has already begun to tick for getting people to your site and for you to cash in on online shopping for the holidays.

A few simple fixes could turn a moribund PPC campaign into a shining beast of profitability, one interactive advertising firm contends.

For a long time there’s been a certain amount of obsession among webmasters about building traffic—any traffic—for websites. But really, especially if you’re location-based, the focus should be on building the right traffic.

Of course, search takes center stage in that struggle, but more recently social media sites like Digg.com and BoingBoing have captured the imaginations of traffic-obsessed marketers. Here’s what many of them discover, though: traffic bursts from those sites do little for sales.

Businesspeople possess a unique opportunity to be more than just a cash funnel to their customers. A few steps to improve the company blog can work wonders for customer relations.

I am subscribed to a website called Daily Blog Tips. it is a great website that commonly has some great nuggets of information on how to make you blog run smoother and in general make life online a lot easier. I spotted a great post today on their called:

7 Reasons Why You Might Never Be Productive

If you’ve ever trained a newbie, you know that there’s a lot of routine stuff you’ll sigh your way through.  Questions or comments may bring up entirely new ideas, however, and it’s for this reason that many businesses, whether they’re new or old, can learn from tips for startups.

Looks like Google is having a contest to ask students across the world to help local business’ become more optimized in the Google SERPs: 

Register your class for the Google Online Marketing Challenge

One of the features on my blog, The Web Optimist, is a tip box that shows a different random search engine optimization tip each time a page is loaded. As I come across little pearls of wisdom, I add it to the collection.

The keys to successfully creating content that really grabs social media users – think not just Digg and Del.icio.us but also forums – are commitment and creativity, or so says the Interactive Site Reviews panel at PubCon.

Everything can come together in Yellow Pages listings – these are what get some people to make purchases.  So this puts the Yellow Pages in a rather unique position, and Charles Stubbs, the CEO of YellowPages.com, discussed what he’s learned in the industry at SES Chicago.

In this greedy world we live in, we always take advantage of anything that’s free. Everyone loves free stuff. It’s just the way we are. So, what better way to track your site than with the free SEO tracking software available?

Mom always said, "Put your best foot forward." It’s valuable advice, because often how you appear on a first meeting sends subtle signals about you and can influence what happens next. We should also be concerned the same way with how we appear, what information is presented about us, in the search results. 

Since the start of the Internet, people have asked themselves, how do I increase my views?  One guaranteed way to approach this question is to try to boost inbound links.  The more ways that people can be directed to your site, the more eyeballs you will have on your page.

Yahoo Search followed its release of NBA and NHL Shortcuts with ones oriented toward holiday recipes.

In a previous post on MyBlogLog tips, I had mentioned a series of social media marketing posts Online Marketing Blog will be publishing where many of the tips will actually come from the community they’re about.

Of all the edges I know of, embracing amazing design is the easiest, the fastest and the one with the most assured return on investment.

Over the past few years, I’ve written a number of posts that caught the attention of Digg users. Many were surprises, but a dozen or so were written specifically for Digg, mostly for clients.

By writing a blog, you get to air your thoughts and feelings, converse with intelligent people in the comments section, and do all other sorts of nice things.  Yet what’s really nice is making money, and blog syndication can give you the best of both worlds.

WebProNews is in Las Vegas this week at the BlogWorld and New Media Expo. In the session "Search Engine Optimization: Best Practices", the speakers focused on SEO tips for bloggers.

Raise conversions by 55% you say? That’s what Marketing Sherpa says in the promo copy for their new Landing Page Handbook.

Keyword Research Tips